Expert Google Ads PPC Training in Glasgow

Instantly learn what we’ve learned having spent over £9m on Google AdWords in the last 11 years.

Whether you have a good understanding of AdWords already (and want to take a deep dive on advanced strategies), or want a complete introduction from scratch, we can offer a training solution to suit you.

We’ve spent the last 11 years working with Google Ads, Google Shopping and other pay per click advertising platforms, spent over £9m, and know a thing or two about PPC.

We’ve learned from our mistakes, tried and tested hundreds of different strategies, and know what works.

We’ve generated millions in revenue for our clients, spanning more than 25 unique industries.

We’ll share the insights, tips and tactics you can put to use immediately to improve your skill set and account performance.

Tailored Google Ads Training

Our training courses can be tailored to suit the exact needs of your organisation.

We typically cover topics such as:

  • Introduction to Google AdWords
  • Writing killer ad copy
  • Keyword research
  • How to reverse engineer your competitors account
  • How to structure your AdWords account like a pro
  • Dynamic search ads & dynamic keyword insertion
  • Google Analytics for AdWords
  • Negative keywords
  • Ad extensions
  • Conversion tracking
  • Profitable bidding strategies
  • Using AdWords scripts to enhance performance and save time
  • Remarketing strategies for search and display
  • Google Shopping

Who is the course for?

Our training courses are ideal for in-house digital marketers, SEO’d looking to understand more about PPC, company owners who enjoy managing AdWords themselves, or anyone looking to enhance their Google AdWords PPC management skills.

On site PPC training

For minimum disruption, we can come to your business to deliver training either on a one-to-one basis, or to a larger group.

Our facilities

An alternative to on site training is to carry out the training online through video conferencing.

Online / Remote PPC training

We can deliver our training materials online, via Skype or screen share