Mandoe had to increase the volume of high quality B2B leads so they selected ClickBoost to do this.
Mandoe, a company based in Australia with over 100 employees, selected ClickBoost to increase the volume of leads generated via paid media channels. They were agnostic to the platform used to do this as long as the leads resulted in sales.
ClickBoost took the counter-institutive approach of cutting wasted spend from Google and reallocating some of it to Meta Ads (Facebook & Instagram).
Most people you ask assume that Facebook is not the place to generate high-quality B2B leads.
We believe it’s good to challenge assumptions so that’s what we did…
Focusing our efforts on correctly allocating spend allowed us to improve high-quality lead volume by over 59%. To ensure that the leads were good, we tracked every lead generated and knew exactly which ads resulted in sales.
In addition to this, we also improved the quality and quantity of leads generated via Google Ads.