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Mandoe Media
Mandoe Media is a digital signage SaaS platform looking to accelerate B2B lead generation across their key markets in Australia and the United States.
Mandoe, a company based in Australia with over 100 employees, selected ClickBoost to increase the volume of leads generated via paid media channels.
They were agnostic to the platform used to do this as long as the leads resulted in sales.
As Mandoe sells digital signage, their potential client could be anyone from a small takeaway owner, to a buyer at a well-known large fast food chain.
ClickBoost took the counterintuitive approach of cutting wasted spend from Google so that we could allocate more budget to Meta Ads.
This allowed us to create campaigns to show our ads to owners of specific types of small businesses or those working in roles at larger organisations.
By creating laser-targetted campaigns, we were able to generate higher volumes of leads which resulted in an increase in sales.
This client saw immediate growth in leads and sales and each month ClickBoost exceeded monthly lead targets.
Our initial focus was on capturing people who were currently in-market for digital signage products. However, as the campaigns evolved, we were able to market to businesses who have not yet considered digital signage, create a desire for the products and generate more sales.
Our approach had a direct positive impact to the bottom line earnings of Mandoe and was responsible for significant growth.
Deep-dived into existing data to identify the highest-value B2B segments and built lookalike audiences tailored to each market.
Created market-specific ad copy, landing pages and creative that resonated with decision-makers in both Australia and the USA.
Moved beyond lead count to optimise for pipeline quality, aligning campaigns with CRM data to focus spend on leads that convert to revenue.
25% Cost Reduction
59% More Leads
International Scale
2.4x Pipeline Growth
Join companies like Mandoe Media and unlock your true growth potential with ClickBoost.
