Privacy Policy – ClickBoost

Last Updated: 23.3.26

1. Introduction

ClickBoost (“ClickBoost”, “we”, “us”, “our”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website clickboost.co.uk, interact with our services, or engage with us as a client, prospect, or partner.

We operate in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are

ClickBoost
The Social Hub (Office 13)
15 Candleriggs
Glasgow, UK G1 1TQ

ClickBoost is a performance marketing agency specialising in paid media services, including Google Ads, Meta Ads, and related analytics, creative, and optimisation services.

3. What Data We Collect

We may collect and process the following categories of personal data:

A. Information You Provide Directly

• Name
• Email address
• Phone number
• Company name
• Job title
• Any information submitted via contact forms, email, or calls

B. Website Usage Data

• IP address
• Browser type and version
• Device type
• Pages visited and time spent
• Referral source

C. Marketing & Tracking Data

We use tracking technologies to understand user behaviour and campaign performance, including:

• Google Ads conversion data
• Meta (Facebook/Instagram) pixel data
• Google Analytics / GA4 data
• Cookies and tracking identifiers (including gclid, wbraid, gbraid where applicable)

D. Client Data (for service delivery)

When acting as a marketing partner, we may process data on behalf of clients, including:

• Customer transaction data
• Lead data
• CRM data
• Audience and remarketing lists

In these cases, ClickBoost acts as a data processor, and the client remains the data controller.

4. How We Use Your Data

We use your data to:

• Respond to enquiries and provide information
• Deliver our services to clients
• Manage and optimise advertising campaigns
• Analyse website and marketing performance
• Improve our website, services, and user experience
• Comply with legal and regulatory obligations

5. Legal Basis for Processing

We rely on the following legal bases:

• Consent – for marketing communications and certain tracking activities
• Contractual necessity – to deliver services you have requested
• Legitimate interests – to improve services, analyse performance, and grow our business
• Legal obligation – where required by law

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Track website usage
• Measure marketing effectiveness
• Enable remarketing and advertising personalisation

These may include third-party tools such as:

• Google Analytics
• Google Ads
• Meta (Facebook/Instagram)
• LinkedIn Ads

You can control or disable cookies through your browser settings.

7. Data Sharing

We may share your data with:

Service Providers

• Advertising platforms (Google, Meta, LinkedIn, Microsoft)
• Analytics providers
• CRM and software platforms
• Hosting and infrastructure providers

Legal & Regulatory Authorities

Where required to comply with legal obligations.

Clients (Where Applicable)

If you engage with one of our clients, your data may be shared with them as part of campaign or lead tracking.

8. International Data Transfers

Some of our partners and platforms may process data outside the UK.

Where this occurs, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses (SCCs)
• Adequacy decisions

9. Data Retention

We retain personal data only as long as necessary:

• Enquiry data: up to 24 months
• Client data: for the duration of the contract + statutory period
• Marketing data: until consent is withdrawn

10. Data Security

We implement appropriate technical and organisational measures to protect your data, including:

• Secure hosting environments
• Access controls
• Encryption where appropriate

11. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion
• Restrict processing
• Object to processing
• Data portability
• Withdraw consent at any time

12. Third-Party Links

Our website may contain links to external websites. We are not responsible for their privacy practices.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

14. Contact Us

If you have any questions about this Privacy Policy or your data.