Our Results

Here’s a few examples of customers who’ve scaled profitably with Google & Facebook Ads. 

Case Studies - ECOMMERCE PPC

102% INCREASE IN PPC SALES

Affordable Golf is one of the UK’s leading Golf retailers, with significant online presence and stores in Scotland.

As Affordable Golf needed to get a much better return from their PPC account, they approached us for help. David, Mark, Richard & the team wanted not only to increase revenue but also improve ROAS.

Here’s what we did:

  • Comprehensive analysis of the business, best sellers, top products lines and brands
  • Understanding areas they wanted to grow
  • Restructured the account from the ground up, with new search & shopping campaigns
  • Created hundreds of tightly themed search campaigns based on brands and product categories
  • Built granular campaigns for devices, branded and generic searches for Google Shopping
  • Optimised clearance items, promotions, best sellers and new product lines
  • Put a daily granular ROAS reporting structure in place for all to see

14% CONVERSION RATE

USING ONE OF OUR DEDICATED LANDING PAGES

Spaceist is a London-based supplier of stylish, design-led furniture for workplace, education, leisure and public spaces.

Looking to generate for leads via their website, and via their 2500 sq foot showroom, Spaceist wanted to drive new enquiries via PPC.

Here’s what we did:

  • Built multiple new bespoke landing pages
  • A/B tested different messaging and CTAs 
  • Tested multiple bidding strategies to get the optimal CPA
  • Made data-driven decision around location and time-based bidding

OVER 2300 LEADS

CONVERSION RATE 6.7%

Brite Technical Services are Nationwide NICEIC approved charge point installers for electric vehicles targeting home and commercial markets. 

Having used many agencies in the past, they struggled to get any significant volume of leads.

WHAT WE DID:

  • Restructured campaigns based on location
  • Experimented with different bid strategies to find the best CPA
  • Rebuilt their landing pages from lessons learned in AB testing 
  • Implemented a multi-step customer qualification form

100% REDUCTION IN COST PER ACQUISITION

FOR CLYDE MUNRO DENTAL GROUP WITHIN THE FIRST 60 DAYS

Clyde Munro is Scotland’s largest private network of Dental Practices, specialising in NHS & Private Dentistry, teeth straightening, orthodontics, dental implants and more.

WHAT WE DID:

  • Rebuilt the account structure to improve control over location based targeting
  • Improved bid management
  • Cut wasted spend
  • Doubled down on devices and times of day which worked best to convert new patients
  • Fixed conversion tracking issues

27% CONVERSION RATE

Our client need to improve lead quality and get more leads, at a lower cost per acquisition. They’d been to many agencies before, but the results weren’t sustainable. 

Here’s what we did:

  • Built multiple new bespoke landing pages
  • Drove targeted traffic to the landing page from Google Ads 
  • Tested landing page variations to find the best converter
  • Used the results to inform organic search / web design pathways
  • Analysed heatmap / clickmap and other data points to inform changes