NHS Inform is a vital online resource for medical information and faced a unique challenge, helping millions of people across the country find the most relevant information amidst a multitude of results on Google.
At ClickBoost, we’re renowned for driving leads and sales through our cutting-edge digital marketing strategies. Our commitment extends beyond commercial success. We’re dedicated to using our expertise for social good.
The NHS was confronted with the daunting task of reaching individuals suffering from specific mental health issues online. The urgency to connect these individuals with the right support and information was paramount.
WHAT WE DID
To tackle this, we embarked on a comprehensive research initiative to delve into the online behaviors of those seeking urgent mental health assistance. Utilising keyword data and social media insights, we conducted an in-depth analysis of search engine visibility for the NHS Inform website.
Our goal was clear: ensure that individuals in crisis could easily find the help they needed.
Outcome: Our efforts culminated in a strategic overhaul that significantly enhanced the NHS Inform website’s prominence in search engine results for critical mental health queries.
The impact of our work extended beyond mere metrics as it played a crucial role in facilitating access to life-saving information.
While ClickBoost traditionally serves commercial entities, applying our expertise to support the NHS in this life-affirming project has been exceptionally rewarding.
Conclusion: This project underscores the profound impact digital marketing expertise can have in addressing societal challenges.
At ClickBoost, we’re proud to contribute to initiatives that not only drive business success but also safeguard and enhance the wellbeing of communities.
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